2011年12月28日
technology explosion
In 2012 four major trends: mobile application of voice technology explosion
Although intelligent mobile phone and computer have been hot for a few years, but in 2011 was a turning point: the mobile device sales first exceeded desktops and notebook. The result is the result of mobile application fashionable, compared with previous years, this year 's sales of mobile applications, users spend on mobile applications for longer time, whether it is the United States, but also in the global market. In December of this year, the apple App Store app store within the application downloads reached 18000000000, Google Android Market application downloads reached 10000000000 times.
In 2011 the end of the year, gigaom.com on mobile applications market by the number of major events is reviewed, and in 2012 the market development trend in the future:
A review of 2011:
1 Internet users spend more time in mobile applications
This year, the United States of America netizens spent more time in mobile applications use the browser's time, this is the first time in the history of the. Research firm Flurry Analytic data shows, American Internet users every day use mobile application time is 81 minutes, while using the browser time is 74 minutes. A year ago, spent in mobile applications on time for 43 minutes, take in the browser on time for 64 minutes.
2 App Store's developers favor
Apple App Store is still the most popular platform for developers, because it gives the developer the profit. Although the Android mobile phone sales exceeded iPhone, but in Android platform, the highest downloaded application with 2 / 3 is free, suggesting that Android users are not interested in purchasing application. Developers can directly experience to this: iOS developers each earn $1, Android developers can earn only 24 cents.
3 mobile application all over the world
Not only in the United States,the global users are obsessed with the mobile application. Flurry Analytic data shows, this year the mobile application downloads increased at the same time, the United States of America users share from 55% in January to 47% in October. Meanwhile, Chinese user application downloads in 2011 rose 870%, an increase of 527% of Argentina, Saudi Arabia increased by 388%. This year China is rapidly becoming the Apple's second important market, so Apple's iOS application, tablet PCs and smart mobile phone sales will grow considerably.
Google did not solve the problem of Android update 4
Google has promised to solve Android problem, but this failed to give a solution, this is a let operators and developers headache. Google also acknowledged the problem: Although Google frequent updates on Android, but not Android all the equipment access to timely, continuously update. Google said in May, will launch a series of measures to alleviate the problem. Although several operators and mobile phone manufacturers commitment to cooperation with Google, but did not make any substantive progress. So people in the industry said that, this Android update Union has" cease to exist except in name".
Outlook 2012:
1 HyLoMo everywhere
" HyLoMo" is "super local mobile" ( hyper-local mobile ) abbreviation, there is currently some mobile application in using this concept, but next year will be more popular. The basic concept of HyLoMo is: many of our activities in the local expansion -- in our life and work location near shopping, dining and entertainment. Intelligent mobile phone has been able to know the location, so some services and applications can make full use of these information, such as we can go, can buy what, want to do and so on. Research firm IMMR analyst Philip Hendrix ( Phil Hendrix ) said: "no matter is the search, make a purchase decision, or looking for the tourist information, these mass data the application may have become more practical, businesses and consumers,
advertisers will benefit from."
2 voice control exploding
Apple is not the first to use the voice control or the natural language interface of the mobile phone manufacturers, but iPhone 4S into Siri technology makes the voice control technology has become the focus of attention of the industry. The next year, we will see more competitors the deployment of a speech interface technology. The message says, Google is similar to the development of technology. In addition, Nuance company ( Siri is the company's technology ) has just acquired the rival Vlingo, hoping to attract more customers. Nuance CEO Mike Thompson ( Mike Thompson ) said:" almost the world every mobile phone manufacturers and consumer electronics companies have tried to speech technology into their mobile products, applications and services."
3 NFC continued development
Attention to NFC ( near field communication technology ) has for a long time, next year is still the focus of attention. In 2012 NFC will continue to develop, but not in payment, but is associated with the cover other aspects. For example , the seller for promotion, loyal customers provide incentives such as Google, Wallet and Offers have reflected this trend. In addition, NFC may also be applied to the social network and contact information exchange application.
4 more applications store was born
Apple and Google's app store has grown at the same time, the user to find the appropriate application is becoming difficult, this means developers to attract the attention of the user will face challenges. The personage inside course of Colin Gibbs ( Colin Gibbs ), for Android, this means that there will be more brand application store is born, either as a pure retail window, or to promote their content. The application stores such as Amazon, best buy and EA may also launched its own app store to publish content. In addition, enterprise oriented application store also has the very big development space.
Although intelligent mobile phone and computer have been hot for a few years, but in 2011 was a turning point: the mobile device sales first exceeded desktops and notebook. The result is the result of mobile application fashionable, compared with previous years, this year 's sales of mobile applications, users spend on mobile applications for longer time, whether it is the United States, but also in the global market. In December of this year, the apple App Store app store within the application downloads reached 18000000000, Google Android Market application downloads reached 10000000000 times.
In 2011 the end of the year, gigaom.com on mobile applications market by the number of major events is reviewed, and in 2012 the market development trend in the future:
A review of 2011:
1 Internet users spend more time in mobile applications
This year, the United States of America netizens spent more time in mobile applications use the browser's time, this is the first time in the history of the. Research firm Flurry Analytic data shows, American Internet users every day use mobile application time is 81 minutes, while using the browser time is 74 minutes. A year ago, spent in mobile applications on time for 43 minutes, take in the browser on time for 64 minutes.
2 App Store's developers favor
Apple App Store is still the most popular platform for developers, because it gives the developer the profit. Although the Android mobile phone sales exceeded iPhone, but in Android platform, the highest downloaded application with 2 / 3 is free, suggesting that Android users are not interested in purchasing application. Developers can directly experience to this: iOS developers each earn $1, Android developers can earn only 24 cents.
3 mobile application all over the world
Not only in the United States,the global users are obsessed with the mobile application. Flurry Analytic data shows, this year the mobile application downloads increased at the same time, the United States of America users share from 55% in January to 47% in October. Meanwhile, Chinese user application downloads in 2011 rose 870%, an increase of 527% of Argentina, Saudi Arabia increased by 388%. This year China is rapidly becoming the Apple's second important market, so Apple's iOS application, tablet PCs and smart mobile phone sales will grow considerably.
Google did not solve the problem of Android update 4
Google has promised to solve Android problem, but this failed to give a solution, this is a let operators and developers headache. Google also acknowledged the problem: Although Google frequent updates on Android, but not Android all the equipment access to timely, continuously update. Google said in May, will launch a series of measures to alleviate the problem. Although several operators and mobile phone manufacturers commitment to cooperation with Google, but did not make any substantive progress. So people in the industry said that, this Android update Union has" cease to exist except in name".
Outlook 2012:
1 HyLoMo everywhere
" HyLoMo" is "super local mobile" ( hyper-local mobile ) abbreviation, there is currently some mobile application in using this concept, but next year will be more popular. The basic concept of HyLoMo is: many of our activities in the local expansion -- in our life and work location near shopping, dining and entertainment. Intelligent mobile phone has been able to know the location, so some services and applications can make full use of these information, such as we can go, can buy what, want to do and so on. Research firm IMMR analyst Philip Hendrix ( Phil Hendrix ) said: "no matter is the search, make a purchase decision, or looking for the tourist information, these mass data the application may have become more practical, businesses and consumers,
advertisers will benefit from."
2 voice control exploding
Apple is not the first to use the voice control or the natural language interface of the mobile phone manufacturers, but iPhone 4S into Siri technology makes the voice control technology has become the focus of attention of the industry. The next year, we will see more competitors the deployment of a speech interface technology. The message says, Google is similar to the development of technology. In addition, Nuance company ( Siri is the company's technology ) has just acquired the rival Vlingo, hoping to attract more customers. Nuance CEO Mike Thompson ( Mike Thompson ) said:" almost the world every mobile phone manufacturers and consumer electronics companies have tried to speech technology into their mobile products, applications and services."
3 NFC continued development
Attention to NFC ( near field communication technology ) has for a long time, next year is still the focus of attention. In 2012 NFC will continue to develop, but not in payment, but is associated with the cover other aspects. For example , the seller for promotion, loyal customers provide incentives such as Google, Wallet and Offers have reflected this trend. In addition, NFC may also be applied to the social network and contact information exchange application.
4 more applications store was born
Apple and Google's app store has grown at the same time, the user to find the appropriate application is becoming difficult, this means developers to attract the attention of the user will face challenges. The personage inside course of Colin Gibbs ( Colin Gibbs ), for Android, this means that there will be more brand application store is born, either as a pure retail window, or to promote their content. The application stores such as Amazon, best buy and EA may also launched its own app store to publish content. In addition, enterprise oriented application store also has the very big development space.
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